Data Driven Marketing

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Syncing advertising data between an e-commerce company and their advertising clients.

1. Discussion

2. Requirement

3. Development

1. Challenge

A US based e-commerce company runs a digital marketing program for their clients, and required a platform in which real-time advertising data could be synced on their clients’ dashboard.

2. Our Solution

We developed software with a build layer for data syncing. The software provided clients with real time data of products they were considering advertising and included provisions to monitor the syncing process.

3. Results

The process automation lessened the amount of manual work required for data syncing. Overall, the implementation of this application helped our client reduce their costs, and provide a better service to their customers.